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GLOW NATURALLY. LIVE FULLY.
At Aléora, we believe that true beauty begins with balance — in your body, your skin, and your daily life. Our mission is simple: to help women glow naturally and live fully through holistic wellness, hormone-safe beauty, and mindful living tools.
Every product, guide, and ritual we create is designed to support the modern woman in feeling well, confident, and connected — without the overwhelm.
Whether you're syncing with your cycle, nourishing your skin, or carving out time for yourself, Aléora is here to help you slow down, tune in, and feel your best — naturally.
OUR STORY
Aléora was born from a simple belief: that women deserve to feel well, radiant, and empowered — in every season of life.
What started as a personal journey toward balance and healing became a space for others to reconnect with their own rhythms. Tired of the overwhelm, the noise, and the pressure to be perfect, we created Aléora as a slower, softer, more intentional way to approach wellness and beauty.
Inspired by sun-soaked landscapes, Mediterranean ease, and the wisdom of holistic living, Aléora blends natural beauty, hormone-friendly health, and soulful lifestyle tools to support the whole woman — mind, body, and soul.
We’re here to guide, not preach. To make wellness personal, not performative. To celebrate real women living real lives — and give them the tools to glow naturally and live fully.
This is your space to reconnect, rise, and feel good — every day, in your own way.
MEET THE FOUNDER
Hi, I’m Alex — the founder of Aléora and a firm believer that wellness should feel good, not overwhelming.
Aléora was born from my own journey of navigating burnout, hormonal imbalances, and the constant pressure to always be “on.” What I was missing wasn’t more products — it was space. Space to slow down, listen to my body, and care for myself in a way that felt natural, supportive, and sustainable.
With a deep love for holistic living and a background in herbalism (including Ayurveda, Chinese medicine, and Western plant remedies), mindfulness, organic skincare, shadow work, and women’s health, I created Aléora as a space for women who want to feel grounded, radiant, and truly connected to themselves — in everyday life, not just on special occasions.
Every guide, ritual, and resource here is crafted to help you glow naturally and live fully — in a way that’s real, empowering, and completely your own.